Who comes to your store in majority?
What they looks like? Male or Female?
Millennials or Baby boomer?
Establish your black & white list from video feeds. Assist sales associates in identifying VIP, horrible customers and shoplifters when they enter your store. Prevent potential property loss, and provide VIP with exceptional customer service.
Identify at Entry
Get visualized data on how effective your promotional ad is. See who is attracted by your ad? What they prefer and watch longer? How long they are willing to watch it? Smartly plan your marketing spend with evidence.
Know your target audience better and differentiate your brand/stores from other competitors. Launch promotion campaigns at the right time and right place rather than following the discount sales blindly.